With the 2014 blog editorial calendar on its way to the recycling bin, the time has arrived for you to focus your content marketing program with these blog tips for 2015. Take a few days off for the holidays, before implementing some blog tips for 2015 that increase your small business online visibility.

Supplemental Multimedia and Transcripts

It is no longer enough to write compelling blog posts to achieve the best SEO practices. As with images, supplemental multimedia such as audio files requires you to create text transcripts to attract search engine attention. Supplemental descriptions of video content, albeit not word for word, also should comprise your 2015 blog post SEO strategy. Moreover, the same relevance placed on Meta tags and title descriptions apply to supplemental multimedia [Read more…]